Nearly half of dog owners are completely unaware their pets should wear sunscreen during hot weather

A poll of 2,000 dog owners found 51 per cent are planning to take their pet on a summer staycation this year, with 88 per cent who purchased a pup during the pandemic taking them on their first holiday.

But 46 per cent didn’t realise dogs need sun protection, while 55 per cent weren't aware of any potential side effects of their dog being sunburnt.

And 70 per cent have no idea how much sunscreen to apply on their dogs.

Worryingly, 57 per cent never apply sunscreen when they take their dogs outdoors, while 40 per cent think it’s fine to use human sunscreen on dogs, despite these often containing chemicals that may be toxic to them.

Following the findings, Hotel booking platform hoo has launched a campaign to encourage dog-parents to slather their prized pets with sunscreen to protect them from the sun’s rays.

Protecting the hotspots

Vet Dr Anna Ewers Clark, veterinary research and standards lead at national pet charity Blue Cross, has highlighted how important it is to get dog owners thinking about keeping their four-legged friends safe in the sun.